Art of Writing Image Prompts: 20 Use Cases and Templates

Art of Writing Image Prompts
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Art of Writing Image Prompts: 20 Use Cases and Templates

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Most AI images look like slop for one reason: nobody decided anything. The prompt names a subject, and the model fills the rest of the canvas with its defaults. I write prompts the way a director blocks a shot and a painter plans a canvas, so every part of the frame gets a job.

In this guide I show you how to direct 20 kinds of pictures, from profile photos and menu flyers to video frames and transparent stickers, with what to include, what to leave out and a fillable prompt for each. It is written for two leading image model families: Nano Banana 2.1 or newer, and GPT Image 2.5 or newer.

Key Takeaways

  • Direct the canvas, not just the subject. Say what the picture is for, paint it from the back layer to the front, and give the three or four things that matter an address and a size, such as "bottom left, about one tenth of the image height".
  • Slop is an image nobody decided. Before you generate, choose one focal point, one light source, one palette, one real imperfection and one empty area.
  • Describe the look you want in positive terms, then end with one short constraints line. Swap quality words like "masterpiece" and "8k" for visible details such as material, light and lens. No maker recommends them, and I found no test showing they help.
  • Put every word you need in quotes, give it a position, say how many times it appears and keep it short. Add anything legal or financial, such as prices, in a layout tool.
  • To edit, say what to change and what to keep: "Change only X. Keep everything else exactly the same." Make one change per turn.
  • Every use case below has a fillable template. Replace each [bracket], delete the lines you do not need and change one line at a time when a result misses.
  • Which Image Models This Guide Is For

    I wrote this guide for the two model families I would use for this work: Google's Nano Banana 2.1 or newer, and OpenAI's GPT Image 2.5 or newer. Google published the Nano Banana 2.1 model card on 6 October 2026. Both families read full sentences and edit an image you attach. I treat layout directions as requests the model tries to follow, not guarantees, so one method works on either. In the rest of the guide I say "the model" and flag the few places where they differ.

    What Works on Both

    HabitThe rule from the model makers
    Describe the scene in sentencesGoogle's guide says a list of keywords will not cut it and you should describe the scene narratively. OpenAI's guide suggests labeled sections for scene, subject, details and constraints on complex requests
    Quote exact wordsOpenAI says to put required wording in quotes, describe its position and typography, and ask for no extra text
    Edit by naming what staysGoogle's edit template says to change only one element and keep everything else exactly the same. OpenAI's ChatGPT image guide uses the same pattern: "Change only X. Keep everything else exactly the same."
    Give every reference a jobGoogle's Pro tips say to define the role of each uploaded image. OpenAI's guide says to state each input's purpose
    Set the ratio on purposeState it in the prompt or the settings. OpenAI's guide says to specify the composition, aspect ratio and important placement constraints. In one independent test of OpenAI's model through OpenRouter, the first run came back 3:2 when 16:9 was wanted, and setting the aspect ratio fixed it (Anass Kartit)

    Where They Differ

    TopicNano Banana 2.1 or newerGPT Image 2.5 or newerWhat I do
    "No X" listsGoogle advises describing what you want. Its example is an empty street, not "no cars", though some of its own example prompts add a short exclusion such as "No other text"OpenAI's guide uses short constraint lines such as "no extra text" and "no watermarks"Describe the scene in positive terms, then end with one short constraints line
    Transparent backgroundGoogle's image docs do not mention transparent output. Google's sticker example prompt says "The background must be white", and a published Gemini tutorial by Philipp Schmid generated stickers on a #00FF00 background with Nano Banana Pro and removed the green in codeOpenAI's guide lists a transparent background value for API usersUse the transparent setting if your tool has it. Otherwise ask for a flat bright green or magenta background that your art does not use, and remove it in an editor. Always check the edges
    ThinkingThe API docs list thinking levels (minimal, medium, high) for 2.1, and say thinking cannot be turned offOpenAI's guide has no thinking setting. Its quality setting (low to max) is the nearest control, and it warns that a higher setting does not guarantee a better result for every promptFor a prompt with many constraints or a lot of text, I raise the level or the quality before I rewrite the prompt
    ReferencesUp to 14 reference images, split into 10 objects and 4 charactersSeveral inputs, each with its own roleFewer is better. Give each a number and a job
    Known weak spotsGoogle's model card says small text is often blurry at 1K, long text is weak, character consistency is not always perfect and left and right can be confusedOpenAI's guide publishes no limitations list, so this row is not like for like. It says repeated edits can change details you meant to keep, and to compare medium and high quality for small textCheck the text, the sides and the details after every generation

    Which One Should You Pick?

    Early tests disagree, and every one I found is a single run per prompt. Atlas Cloud, a company that sells access to the models, found Nano Banana 2.1 held a strict poster layout best. Independent tester Anass Kartit ran eight prompts once each: of the five models he tested, OpenAI's models won three challenges, Google's three Nano Banana models won two and three had no winner. That is a family tally, not a head to head of 2.1 against 2.5. Single runs prove little. When a job matters, I run the same prompt in both and keep the better picture.

    Models also change fast. If a newer version of either family appears, the method should carry over, but check the new model's documentation for settings and limits.

    Direct the Prompt Like a Director and a Painter

    A painter does not walk up to a blank canvas and say "make it nice". A painter decides what goes where:

    the sky takes the top, the hills sit behind, the figure stands in the lower left. A film director does the same on set: where the actor stands, where the camera sits, where the light comes from.

    I write image prompts that way. I treat the frame as a canvas and give every part of it a job. Here are the six moves.

    Move 1: Say What the Picture Is For

    Start with the use, not the subject. "A menu flyer", "a profile photo" and "the first frame of a video" each tell the model what to build. OpenAI's guide opens the same way: name the subject and its intended use, such as a product photo, an advertisement or a diagram, then add composition, aspect ratio and placement.

    Move 2: Paint From the Back to the Front

    Layers keep the prompt in order and give the picture depth. I use five.

    LayerWhat goes hereExample
    Sky or backdropThe farthest thing in the frameA violet dusk sky, a blue studio wall
    BackgroundLarge shapes behind the subjectFar mountains, a blurred office
    MidgroundThe stage the subject stands onA river valley, a wooden pier
    Foreground (subject)The one thing the viewer looks atA traveler, a running shoe, a loaf of bread
    Frame edgeProps at the edges that add depthA rope coil, a basket of apples

    Move 3: Give Each Zone an Address

    When a detail must sit in a certain place, give it an address. I use a nine zone map, like the grid a painter sketches on a canvas.

    LeftCenterRight
    TopTop leftTop centerTop right
    MiddleLeft thirdDead centerRight third
    BottomBottom leftBottom centerBottom right

    Then add three kinds of precision.

  • Zone: "bottom left", "across the top third", "in the right corner by the window".
  • Size: "about one tenth of the image height", "fills 45 percent of the frame".
  • Empty space: "leave the top 15 percent empty", "keep the center clear of text". Empty space is a design choice, so say it out loud.
  • Say whose left and right you mean. "On the viewer's left" cannot be misread; "his left" can. Give addresses to the three or four things that matter and let the model handle the rest. Placement words guide the picture, but no model follows every one every time, so check the result and fix a miss with one line.

    Move 4: Direct the Light and the Camera

    Light is the cheapest way to change the mood of a picture. Name four things: where the light comes from, how hard or soft it is, what color it is and what it hits. For photos, add the lens and the angle. OpenAI notes that camera specifications are cues for appearance, not exact physical simulations, so "85mm portrait lens" is a style hint, not a measurement.

    Move 5: Put Exact Words in Quotes

    If the picture needs text, write the text yourself. Put the words in quotes, say where they sit, describe the type style ("bold sans serif") and name a font only if you need that exact look, and say how many times each line appears. For unusual names, spell them letter by letter. OpenAI's advice is to put the required wording in quotes, describe its position and typography, ask for no extra text, and check the spelling.

    Move 6: Finish With a Short Constraints Line

    The last line names the few things that must not appear or change: extra text, logos, watermarks, extra people, changes to a face. Keep it short and specific. A ten item list of "no" words is noise.

    The Master Canvas Template

    Here is the skeleton behind every template in this guide. Delete the lines you do not need and replace every [bracket].

    AI Prompt
    CANVAS: [what it is for], [aspect ratio], [medium: photo / oil painting / 3D render / flat vector]
    BACKDROP OR SKY: [farthest layer]
    BACKGROUND: [large shapes behind the subject]
    MIDGROUND: [the stage]
    FOREGROUND (main subject): [who or what, pose, expression, size in the frame, position]
    TOP LEFT: [detail]   TOP RIGHT: [detail]
    BOTTOM LEFT: [detail]   BOTTOM RIGHT: [detail]
    EMPTY SPACE: [where to leave it clear]
    TEXT: [exact words in quotes, position, type style, how many times]
    LIGHT: [direction, softness, color]
    CAMERA: [lens, angle, depth of field]
    COLOR PALETTE: [3 to 5 colors]
    MOOD: [one or two words]
    CONSTRAINTS: [the few things that must not appear or change]

    A logo uses six of these lines. A landscape painting might use ten.

    From a Weak Prompt to a Directed One

    A short prompt leaves every decision to the model. A directed prompt makes the decisions for you. Here is the same idea written both ways.

    Weak prompt:

    AI Prompt
    A cozy coffee shop poster.
    Cozy Coffee Shop at Golden Hour.png

    Directed prompt:

    AI Prompt
    Create a vertical 3:4 poster for a neighborhood coffee shop called "Moss & Mug", warm illustrated style with a paper texture.
    
    BACKGROUND: a cream wall with soft green leaf shadows falling from the top left.
    CENTER: a large steaming ceramic mug on a small round wooden table, drawn from slightly above.
    LEFT OF THE MUG: a small potted fern. RIGHT OF THE MUG: a plate with one croissant.
    TOP: the headline "Slow Mornings" in big hand lettered brown letters, centered.
    BOTTOM: a thin line of small text, centered: "Open 7 AM to 3 PM".
    EMPTY SPACE: keep the area around the mug clear.
    LIGHT: warm morning light from the top left.
    COLOR PALETTE: cream, forest green, caramel brown, tomato red accent.
    CONSTRAINTS: use only the text in quotes, written once each. No logos, no watermark.
    Slow Mornings Café Still Life.png

    The second prompt is longer, but it removes guesswork. You get a picture you can use or fix with one change, instead of a random result you have to roll again.

    How to Use the Fillable Templates

    Every use case below ends with a template. Four habits make them work.

  • Replace every [bracket]. A bracket left in the prompt is a decision you skipped. A choice written as [A / B] means pick one.
  • Delete the lines you do not need. A short, specific prompt beats a long, vague one.
  • Keep the labels. Words like BACKGROUND and FOREGROUND are for you as much as for the model. They keep the layers in order.
  • Change one line at a time. When a result misses, edit the one line that caused it. If you change five things, you cannot tell which one helped.
  • Words That Do the Work

    A big vocabulary helps. Here are the words I reach for, grouped by what they control. Pick one or two per picture and avoid stacking ten.

    What you controlWords to try
    Shot sizeextreme close up, close up, medium shot, full body, wide shot, aerial view
    Angleeye level, low angle, high angle, overhead, three quarter view, over the shoulder
    Lens look24mm wide angle, 35mm documentary, 50mm natural, 85mm portrait, macro, shallow depth of field
    Lightsoft window light, hard midday sun, golden hour, rim light, backlight, studio softbox, candlelight, neon glow
    Mediumphotograph, oil painting, watercolor, gouache, ink drawing, pencil sketch, screen print, flat vector, 3D render, paper cut
    Surface and materialmatte, glossy, brushed metal, knit mesh, linen, wet stone, frosted glass, worn leather
    Colormuted earth tones, pastel, high contrast, monochrome, limited palette of 4 colors
    Print texturefilm grain, paper grain, visible brush strokes, halftone dots, soft vignette

    Replace mood words with visible details. OpenAI's advice for rainy, neon or low light scenes is to specify scale, atmosphere and color rather than relying on mood words alone. "Sad rainy street" is vague. "Wet asphalt reflecting red tail lights, a lone figure with an umbrella, cold blue shadows" is a picture.

    Grab Image prompting cheatsheet here;

    cover-22.png

    Why AI Images Look Like Slop, and How I Stop It

    AI slop is the image that nobody decided. The skin is smooth, the subject sits dead center, every corner is filled and the light comes from nowhere. One AI platform's blog makes the same diagnosis: the image has no point of view because the prompt had none. So my fix is simple. Before I generate, I make five decisions out loud: one focal point, one light source, one palette, one real imperfection and one empty area.

    Here are the most common tells, what causes them and what I put in the prompt to prevent them. Most lists of AI tells come from companies that sell AI tools, and I found no controlled test of any fix. Treat each fix as something to try, then check the result.

    The Tells and the Prompt Fixes

    The tellWhat you seeWhat I include in the prompt
    Plastic skinAirbrushed, poreless faces with a sheenReal skin texture, a named lens and one directional light. OpenAI's portrait example asks for real skin texture and no heavy retouching. In one informal six pair quiz, a tester found that a polished face was not always the AI one and said the newer model drops super smooth skin in some cases, so check the result and do not assume
    The average faceEvery person looks alikeSpecific, slightly asymmetric features and one imperfection of your choice, such as uneven brows or a freckle. The asymmetry advice comes from a tool vendor, not a tested result
    Crunchy over sharpeningHarsh edges and artifactsFewer parameters. Decrypt's review saw one model over sharpen when it got too many instructions
    Glossy, oversaturated sheenEverything looks varnishedA named palette, muted colors and a real camera or film look. Lower the saturation in an editor if it persists
    Default color castA yellow brown wash on whites and greysName the palette and ask for neutral white balance. Say "bright midday light" instead of "cinematic". It was reported on ChatGPT's earlier image models, so check whether your model does it
    Grain and noiseFine texture in skies and skinPlan a denoise pass. TechRadar's four tests found that asking for smooth gradients did not remove it
    Dead center symmetryThe subject sits in the middle, balancedAn off center address ("left third"), the size of the subject and an empty area
    Every pixel filledClutter, props nobody asked forFewer elements and an empty zone. One former product designer puts it this way: AI fills every pixel because it has nothing telling it to stop
    HandsExtra or fused fingersHide them (in pockets, behind a cup) or give them one simple task. Check every hand
    Garbled textLetters swap or invent wordsQuote the words, place them, keep them short and add critical text in a layout tool. In one lab test, a name changed from "CBORG" to "CBO6"
    Pasted in subjectFlat light on the subject, a floating productThe same light direction for subject and scene, a contact shadow and a stated scale. Photoroom names a missing contact shadow and mismatched light as the giveaways
    Repeating patternsFoliage, hair or crowds that look stampedA simpler scene and a closer crop

    "No" Lists, Quality Words and Style Stacks

    Prompts fill up with words that feel safe and do nothing. Here is how I handle the three habits.

    Negative lists. The two makers lean different ways, and both are useful. Google's guide says to use positive framing: describe what you want, not what you do not want, with "empty street" in place of "no cars". OpenAI's guide tells you to state exclusions such as unwanted text, logos or watermarks. Google's own example prompts also add short exclusions such as "No other text", so the gap is smaller than it looks. My rule follows both: describe the look I want in positive terms, then end with one short constraints line for text, logos, watermarks and the things that must not change. One vendor warns that a negation can read as a cue to include the thing, which is another reason to keep the list short.

    Quality words. "Masterpiece", "8k", "ultra detailed" and "best quality" probably add little. I found no controlled test of them on the newest models, and neither maker's guide says whether they help or hurt. Google's advice is to stop typing keywords and start directing the scene. OpenAI's guide asks for concrete detail such as materials, lighting, colors and medium, and lists no quality keywords like these. Its quality setting is an API control, and a higher setting does not guarantee a better result for every prompt. So I replace every quality word with a visible detail: the material, the light, the lens.

    Style stacks. "Cinematic, epic, dramatic, moody, hyper detailed" is five words that pull in five directions. I pick one medium, one light and one palette.

    My Pre Generate Checklist

    Before I press the button, I read the prompt and ask eight questions.

  • Does the first line say what the picture is for?
  • Is there one focal point, with an address and a size?
  • Is there one named light source with a direction?
  • Did I write real materials and colors instead of mood words?
  • Is every word of on image text in quotes, with a position and a count?
  • Did I leave an empty area on purpose?
  • Is there at least one real imperfection (a crumb, a crease, a freckle)?
  • Does the last line name only the few things that must not appear or change?
  • If the answer to any of these is no, the model will decide for me. That is where slop comes from.

    The 20 Use Cases at a Glance

    Each use case follows the same pattern: the job, how to direct it, what to include, what to leave out, a fillable prompt and an example fill. The examples use invented names, so swap in your own. I built the templates from the model makers' guides and from tester reports. I have not run these templates on either model family, so run each one once and adjust a line or two.

    #Use caseThe core directionThe slop trigger to leave out
    1Profile photoEdit a real photo and name what stays"Flawless" and "retouch" words
    2Fantasy concept artBands of depth and one bright lightA pile of genre words
    3Oil paintingZones, stroke direction, named pigmentsCamera and lens words
    4Storybook characterOne character line, one change per pageNew adjectives on every page
    5Social postOne hero and one headline zoneMore than about eight words of copy
    6YouTube thumbnailOne face, one object, a few big wordsBusy backgrounds
    7Menu flyerZones plus the full menu in quotesInvented dishes and prices
    8Event posterLayers and three or four flat colorsFake sponsor logos and barcodes
    9Product adHero angle, one light plan, one taglineMarks that resemble a real brand
    10First frame for videoCalm scene with space to moveText and motion blur
    11Last frame for videoA keep list and a changed listBig jumps between frames
    12StickerStrong silhouette and a thick borderDrawn shadows and glass
    13Game asset sheetA grid by row and columnLabels and cast shadows
    14Product on a plain backgroundAn edit with a keep listRestyling the product
    15LogoOne idea, two colors, paddingGradients and mockups
    16InfographicEvery caption in quotesFacts the model invents
    17App or website mockupDescribe it as if it existsLorem ipsum
    18Book coverA title third and one sceneReal titles and barcodes
    19Interior renderCamera, walls, depth, materialsClutter
    20Food photographLayers, side light, one imperfectionPlastic shine and too many garnishes

    Your Own Images and Art (Use Cases 1 to 4)

    These four are personal. You are the subject, the painter or the storyteller, so the prompt has to protect what must stay the same and spell out what you want to see.

    1. Your Own Profile Photo

    The job: a clean, believable headshot for LinkedIn, a speaker page or an About page. This is an edit of a real photo, so identity comes first.

    ChatGPT Prompts for Pictures of Yourself: 50+ Use Cases That Actually Work

    Direct it like this

  • Attach one clear, well lit photo and edit it.
  • Build the frame from back to front: blurred background first, then you, then the empty space above your head for cropping.
  • Pick one light source and say where it sits.
  • Pick the camera like a portrait photographer: a medium telephoto look, eye level, eyes sharp.
  • Include

  • A keep list: face shape, skin tone, hair, glasses if you wear them.
  • Wardrobe in plain words: garment, color, fabric.
  • Real background colors, not a mood.
  • Skin and light cues such as "natural skin texture with small real imperfections".
  • Leave out (this is what creates the slop)

  • "Flawless", "perfect skin", "beauty retouch". They push the face toward plastic.
  • Quality spam such as "8k, ultra detailed, masterpiece".
  • Props, jewelry or hand poses you did not ask for.
  • Any request to change your age, jaw or features unless that is the goal.
  • Fillable prompt

    AI Prompt
    Use the attached photo as Image 1. It shows [me / the person]. Keep the same person: same face shape, skin tone and hair [and the same glasses, if any]. Do not change identity.
    
    PURPOSE: a [LinkedIn / speaker page / About page] profile photo, [1:1 for LinkedIn or a round avatar, 4:5 for a speaker page], head and shoulders, realistic photograph.
    BACKGROUND: [office / studio wall / quiet street] in [two real colors], softly out of focus.
    SUBJECT: [my own expression / a calm half smile that keeps my face shape], eyes on the lens, shoulders turned about [20] degrees, wearing [garment, color, fabric].
    LIGHT: [soft window light from the left], no other light source. Natural skin texture with small real imperfections, no heavy retouching.
    CAMERA: [85mm portrait lens], eye level, sharp focus on the eyes.
    FRAME: leave about [15] percent empty space above the head so it crops cleanly into a circle.
    CONSTRAINTS: no text, no logos, no extra people, no change to face shape, skin tone, hair or identity.
    Professional Sikh Corporate Headshot.png

    Example fill: LinkedIn, 1:1, studio wall in pale grey and warm wood, charcoal blazer over a white shirt, soft window light from the left.

    2. A Fantasy or Concept Art Scene

    The job: one wide, atmospheric picture with a clear story and a sense of scale.

    Direct it like this

  • Think in bands, like a painter blocking a canvas: sky, far shapes, midground, hero.
  • Make one light the brightest thing in the scene. That is where the eye goes.
  • Say how big the hero is: "about one tenth of the image height".
  • Place the hero off center, with a line of sight to the story.
  • Include

  • A scale clue (a tiny figure, a bridge, a tree line).
  • Atmospheric depth: haze on the far layers, sharper detail up front.
  • A palette of three or four colors.
  • The medium and the brushwork in words.
  • Leave out

  • A pile of genre words ("epic, dramatic, cinematic, hyper detailed"). They cancel each other.
  • Ten story elements. Pick one hero and one landmark.
  • Glow on everything. One concept art guide puts it well: if everything is magical, nothing reads as special.
  • Living artist names and "trending on" tags.
  • A centered, symmetrical hero. It is the default look of generic fantasy art.
  • Fillable prompt

    AI Prompt
    Paint a wide fantasy illustration, [16:9], in the style of detailed digital concept art with visible brush strokes.
    
    SKY (top third): [colors and time of day], [one or two sky details].
    BACKGROUND: [far landmark, for example jagged mountains] hazy with atmospheric perspective. [One story landmark] on the [right], rising into the sky band.
    MIDGROUND: [terrain, for example a river valley], [one crossing or path] in the [center].
    FOREGROUND (bottom third): on the [bottom left], [hero: who, clothing, what they hold], seen from [behind / the side], about [one tenth] of the image height, looking toward [the landmark].
    LIGHT: [the brightest light source, where it sits in the frame, and its color]. One weaker light: [source and color]. Shadows fall away from the brightest light.
    EMPTY SPACE: keep the [bottom right] and the [middle of the sky] calm, with no extra detail or glow.
    COLOR PALETTE: [three or four colors].
    MOOD: [two words], shown by one visible detail, for example [a tiny lantern glow under a huge dark sky].
    CONSTRAINTS: no text, no watermark, no signature, no extra characters.
    Golden Hour Valley Expedition.png

    Example fill: violet and amber dusk, a castle on the top right peak, a traveler in a green cloak holding a lantern on the bottom left.

    3. A Traditional Oil Painting

    The job: a picture that reads as paint, not as a photograph with a filter.

    Direct it like this

  • Use a painter's language: top half, center, left third, bottom half.
  • Describe the paint itself: thick strokes, palette knife, canvas weave.
  • Plan the lights and darks. Decide where the lightest light sits.
  • Keep the subject simple and let the edges be soft in places.
  • Include

  • Named pigments for the palette (cerulean, cadmium red, yellow ochre).
  • Stroke direction by zone (wide horizontal strokes for sky, broken vertical dabs for water).
  • The words "oil painting on linen, not a photograph".
  • Leave out

  • Lens and camera words (85mm, bokeh, 4k). They pull the picture toward photography.
  • Smooth gradients and digital shine.
  • Detail everywhere. Real oil paintings simplify.
  • Living artist names. Describe the technique: loose brushwork, broken color, soft edges.
  • Fillable prompt

    AI Prompt
    Create an oil painting on linen canvas, [landscape 3:2], in the style of a loose [impressionist / realist] painter. Thick, visible brush strokes and palette knife texture, with the canvas weave faintly visible at the edges.
    
    SUBJECT: [one simple scene].
    TOP HALF: [sky colors], painted with [wide horizontal] strokes.
    MAIN OBJECTS ([left third / right third], lower half): [main objects, count and colors].
    THE OTHER THIRD: [secondary element, painted with only a few strokes].
    CENTER GAP: keep the middle quiet, only [water or sky] in soft broken color.
    BOTTOM HALF: [ground or water], [how it reflects or breaks into dabs of color].
    LIGHT: [soft or hard, direction, time of day, and where the lightest light sits in the frame].
    PALETTE: [four or five named pigments].
    CONSTRAINTS: oil paint, not a photograph, no digital smoothness, no text, no signature.
    Impressionist Lakeside Sunset Village.png

    Example fill: a fishing harbor at dawn, three small boats with red, white and ochre hulls on the right third, a stone wall with two figures in yellow raincoats on the left third, calm water between.

    4. A Storybook Character That Stays the Same

    The job: a character that looks like the same character on every page.

    Direct it like this

  • Lock the art style before you make the first image, and write one character line that you treat as law. Paste both, word for word, into every page prompt. A children's book guide gives the same advice on style, and adds that you should attach a character sheet or your best earlier page as a reference.
  • Change one thing per page: the season, the place or the action.
  • Attach the previous page as a reference and say what must not change.
  • Leave a quiet area on each page for text you will add later.
  • Include

  • Species or age, colors, clothing, props and one trait (round cheeks, big eyes).
  • The art medium and the paper texture.
  • The position of the character and of the quiet text area.
  • Leave out

  • Copyrighted characters or "in the style of" a famous studio.
  • New adjectives on every page. Fresh words create a new character.
  • Text baked into the art. Add the words in a layout tool.
  • A new outfit or a new palette between pages, unless the story needs it.
  • Fillable prompt: the style line

    AI Prompt
    STYLE LINE: [hand painted watercolor] with soft paper texture, [landscape 3:2], palette of [three or four colors].

    Fillable prompt: the character line

    AI Prompt
    CHARACTER LINE: [name], a [species and age] with [fur or hair color], [chest or face marking], wearing [clothing and color], carrying [prop]. [One trait, for example big friendly eyes and round cheeks].

    Fillable prompt: a page

    AI Prompt
    Create an original children's storybook illustration. [Paste the style line without its label]. This is an original character with its own design.
    
    CHARACTER (center left): [paste the character line without its label].
    BACKGROUND: [setting and light].
    MIDGROUND: [path, river or fence].
    FOREGROUND ([bottom center]): [one prop].
    ACTION: [one clear action in one sentence].
    QUIET AREA: keep the [top left] corner calm and empty for text.
    CONSTRAINTS: no text, no watermark, no new characters.
    Golden Hour Reading by the Lake.png

    For page two, attach page one and add: "Use Image 1 for the character. Do not redesign [name]. Keep [list the fixed traits]. Change only: [season / place / action]."

    Example fill: Pip, a young hedgehog with warm brown spines, a cream chest patch, a red scarf and a small blue lantern, with big friendly eyes and round cheeks. Page one: an autumn meadow at dusk, a wooden fence in the midground, a fallen leaf in the foreground, and Pip stops to watch a glowing firefly.

    Social Posts, Flyers and Ads (Use Cases 5 to 9)

    Commercial work has two extra rules. The words must be exact, and the picture must have one clear job. In every template below, you quote the words, place them and say how many times each line appears.

    5. An Instagram or Social Post

    The job: a post that reads in one second on a phone.

    Direct it like this

  • Give the hero the center and give the headline its own zone, so the two compete less.
  • Set a margin around the text (about 8 percent) so a crop is less likely to cut a word.
  • Keep copy short: one headline and one small line.
  • Reuse the same palette and type style across a series. Change only the hero object.
  • Include

  • The post ratio, the headline in quotes, its position and the type style in words ("hand lettered serif, dark brown").
  • Hero details: material, angle, light.
  • A short palette.
  • Leave out

  • More than about eight words of copy, not counting the brand badge.
  • Tiny text under the headline. It is the first thing to garble.
  • Fake logos, stock smiling people, random blobs and gradients as decoration.
  • Stacked effects (glow, grain, glitch) with no purpose.
  • Fillable prompt

    AI Prompt
    Design a vertical [4:5] social post for [business type] called [Brand] (the name appears on the image only once, in the bottom right badge). [One medium, for example flat illustration or studio photograph].
    
    BACKGROUND: [flat color or simple surface] with [faint texture].
    CENTER: [hero object, material, angle, small detail such as steam].
    BOTTOM LEFT: [one small supporting prop].
    TOP THIRD (text area, left aligned, 8 percent margin): a headline in [type style, color]: "[HEADLINE]". Below it, in a clearly readable size and [type style]: "[SUPPORTING LINE]".
    BOTTOM RIGHT corner: a small [badge shape and color] with the text "[BRAND]", written once.
    LIGHT: [direction and softness].
    COLOR PALETTE: [three or four colors].
    CONSTRAINTS: use only the text in quotes, each exactly once, spelled exactly as written. No extra words, no other logos or marks, no watermark. Keep the center clear of text.
    Slow Mornings at Moss & Mug.png

    Example fill: a bakery called Rye & Ember (invented), 4:5, a sourdough loaf on a wooden board, headline "Fresh Sourdough Saturdays", supporting line "8 AM to 1 PM".

    6. A YouTube Thumbnail

    The job: win a glance at phone size. I keep it to one face, one object and a few big words.

    Direct it like this

  • Put the face on one side and the object on the other. The face looks toward the object.
  • Put the words in a whole corner, huge, with an outline.
  • Leave the bottom right corner empty for the video length badge.
  • Shrink your result to thumbnail size and check it on a phone before you trust it. A thumbnail tool vendor suggests one to three words and your real face over a random generated one.
  • Include

  • A believable, readable emotion (surprise, worry, joy) in plain words.
  • A simple background with strong contrast against the subject.
  • The exact title text, its color and its outline.
  • Leave out

  • Four or more words of title.
  • Small text, small icons and busy backgrounds.
  • A tangle of arrows, circles and emojis. One arrow is enough.
  • An extreme, distorted expression. Ask for a believable one and check the teeth and eyes.
  • A real person's face unless it is your own photo and you have said so.
  • Fillable prompt

    AI Prompt
    Create a YouTube thumbnail, 16:9, bold and high contrast, readable at phone size.
    
    BACKGROUND: [simple color gradient] with [soft light rays from the top right].
    LEFT HALF: [an original character / me, using the attached photo as Image 1 with the same face and hair] from the chest up, [a believable emotion, for example raised eyebrows and a slightly open mouth], looking toward the right side of the frame. Bright rim light on the edge of the face and shoulder on the viewer's right. Fills about [70] percent of the frame height.
    TOP RIGHT: huge bold text in [color] with a thin [black] outline, filling the top [35] percent of the right half: "[1 TO 3 WORDS]", [one word per line], very thick letters, spelled exactly as written.
    RIGHT HALF, below the text: [one hero object] with [one detail on it], about [40] percent of the frame height. [One arrow or highlight] points to [the object's key part].
    BOTTOM RIGHT corner: empty, kept clear for the video length badge.
    CONSTRAINTS: only the text in quotes, written once. No logos, no watermark, no small text.
    Excited Creator Reveals GPT 6.1.png

    Example fill: deep blue to purple background, a glowing laptop showing an abstract chart, title "10X FASTER".

    7. A Restaurant Menu Flyer

    The job: a one page menu where every word and every price is right. This is the hardest commercial prompt in the list.

    Direct it like this

  • Build the page in zones: top band, left column, right column with one photo, footer band.
  • Write the whole menu in the prompt, item by item, with each price next to its item.
  • Keep the page short. Eight to ten items fit; twenty do not.
  • Name the dish in the photo line in plain words, then check that the photo looks like that dish. TechRadar reported that Just Eat's AI image trial put bacon and eggs in a glass of cola on a restaurant's menu. An industry expert quoted there said an image model has no concept of a specific dish.
  • Generate the art, then proof every character like a printer. Place phone numbers and fine print as real text in a layout tool.
  • Include

  • The restaurant name once, the hours once, each section title and each item and price in quotes.
  • A type plan: section titles in bold serif, item names in medium sans, prices right aligned.
  • A 6 percent margin so print trimming is less likely to cut text.
  • A blank footer band. Add the phone number and web address as real text in a layout tool.
  • Leave out

  • Made up dishes or prices that you have not approved.
  • Dotted leader lines. They are easy to garble. Ask for "item name left, price right" and add leaders in your layout tool.
  • Lorem ipsum, fake logos and tiny fine print.
  • A real restaurant's name.
  • Fillable prompt

    AI Prompt
    Design a one page restaurant menu flyer, vertical, [US Letter / A4] proportions, for a [cuisine] kitchen called [Name] (the name appears only in the top band). Flat print layout, [paper color] paper, generous space between sections.
    
    CANVAS: [paper color and texture] with a thin [accent color] border. Keep all text inside a 6 percent margin on all sides; the top and bottom bands run edge to edge.
    TOP BAND (top 18 percent): the name "[NAME]" centered in [type style and color]. Under it: "[HOURS LINE]".
    LEFT COLUMN: section title "[SECTION 1]" with items, each name followed by its price on the right: "[ITEM]" "[PRICE]", "[ITEM]" "[PRICE]", "[ITEM]" "[PRICE]".
    Section title "[SECTION 2]" with items: "[ITEM]" "[PRICE]", "[ITEM]" "[PRICE]", "[ITEM]" "[PRICE]".
    RIGHT COLUMN, top: one large round photograph of [dish], seen from above, [light].
    RIGHT COLUMN, below the photo: section title "[SECTION 3]" with items: "[ITEM]" "[PRICE]", "[ITEM]" "[PRICE]".
    BOTTOM BAND (bottom 10 percent): a plain [accent color] strip with no text, left clear for a phone number and web address added later.
    TYPOGRAPHY: section titles in [bold serif], item names in [medium sans serif], prices right aligned.
    COLOR PALETTE: [four colors].
    CONSTRAINTS: use exactly the text in quotes, each piece once, spelled exactly as written, and no other words. No lorem ipsum, no fake logos. Every price must match the item next to it.
    Moss & Mug Rustic Brunch Menu.png

    Add or delete item pairs to match your menu and keep the total at eight to ten.

    Example fill: Indian fusion kitchen, US Letter, three starters, three mains, two desserts.

    8. An Event Poster

    The job: a poster with a strong picture and a clear order: title, then date, then place.

    Direct it like this

  • Layer it like a gig poster: a big shape at the top (moon, sun, stage light), a skyline or crowd in the middle, a silhouette in front, text bands over the top and bottom.
  • Limit the palette to three or four flat colors. That gives a printed, designed look.
  • Give each silhouette a color of its own so it does not melt into the background.
  • Check the contrast of any title that crosses a light shape.
  • Include

  • The title in huge condensed letters, with its color chosen for contrast.
  • Date, time and venue in quotes, in a block at the bottom.
  • A texture: paper grain, halftone dots or screen print.
  • A named style and generous empty space. A former product designer suggests two or three named colors, about 60 percent negative space and one focal element.
  • Leave out

  • Band or artist names you have not supplied.
  • Barcodes, sponsor logos and ticket price fine print.
  • More than four colors.
  • A real venue address that is not yours. Use a placeholder.
  • Fillable prompt

    AI Prompt
    Create a [concert / festival / workshop] poster, vertical [3:4], in the style of a screen printed poster with [4] flat colors and a paper grain texture.
    
    BACKGROUND: [dark color], with a large [pale shape: moon / sun / spotlight] in the upper [left / right] taking up the top [35] percent.
    MIDGROUND: a [skyline / crowd / mountain] silhouette in solid [color] across the lower middle.
    FOREGROUND, [LEFT / RIGHT] THIRD: [subject] in a solid [color] silhouette, with [two or three small accent shapes] floating up.
    EMPTY SPACE: keep about [50] percent of the poster as flat, quiet color with no detail.
    TOP: inside the [pale shape], the title in huge condensed letters, [dark color], sized to fit entirely within the shape: "[TITLE]".
    BOTTOM THIRD, on the side opposite the subject, three lines of [color] text: "[DATE]", "[TIME]", "[VENUE AND ADDRESS]".
    COLOR PALETTE: only these [4] colors plus paper grain: [list].
    CONSTRAINTS: write only the text in quotes, exactly as written, each once. No logos, no sponsor marks, no barcodes, no watermark.
    Summer Vibes Concert Poster.png

    Example fill: rooftop jazz night: midnight blue background, a moon yellow moon, an orange skyline, a saxophone player in a cream silhouette, cream text.

    9. A Product Ad

    The job: one hero, one idea and one line of copy.

    Direct it like this

  • Place the hero first: angle, tilt and which way it points. If the product is real, attach reference photos from a few angles, because, as a product photo vendor warns, models can redraw the product instead of keeping it.
  • Light it like a photographer: key light direction, rim light color, one reflection or shadow style.
  • Put the tagline in one corner and the wordmark in another.
  • Keep the shadow and the light in agreement. A hard key light makes a crisp shadow.
  • Include

  • Material words (knit mesh, brushed aluminum, glossy ceramic).
  • One background color and one accent.
  • The tagline and the wordmark in quotes.
  • Leave out

  • Real brand marks and stripe patterns that echo a known brand. Use an invented brand name.
  • Several products at once.
  • A sea of floating particles. A little dust or foam adds energy; a lot adds noise.
  • Hands, unless the product needs them.
  • Tiny supporting text.
  • Fillable prompt

    AI Prompt
    Create an advertisement for [product type] from a fictional brand called [Brand] (the name appears only in the wordmark). Vertical [4:5], realistic studio photograph.
    
    BACKGROUND: a seamless solid [color] studio wall.
    CENTER (hero): one [product, colors] floating at a slight angle, [pointing toward the top right], [one motion detail]. [A few small particles in a matching color] frozen in mid air.
    BELOW THE PRODUCT: a crisp shadow on the floor falling toward the bottom right, away from the key light, then a sharp reflection that fades quickly.
    TOP LEFT: a tagline in bold [color] [type style], left aligned: "[TAGLINE]".
    BOTTOM RIGHT: a small wordmark in clean capital letters: "[BRAND]", written once.
    LIGHT: hard key light from the [top left], a [color] rim light from behind, crisp highlights on [material].
    LENS: [85mm macro look], very sharp product detail.
    CONSTRAINTS: each quoted text exactly once and no other text, no real brand logos, no marks that resemble an existing brand, no hands, no watermark.
    Better Coffee Days_ Iced Splash.png

    Example fill: a running shoe from an invented brand called Northpace, electric blue wall, white and neon lime shoe, tagline "Run Lighter."

    First and Last Frames for Video (Use Cases 10 and 11)

    Some image to video tools, such as Kling and Veo 3.1, let you set a first frame, a last frame or both. The picture is not the final art. It is a starting or ending point, so you prompt like a director blocking a shot: where the subject stands, where the empty space is, and what changes between the two frames.

    Video tools differ and change fast, so check the current docs of the one you use. Two published tips are worth borrowing, though each comes from one tool's docs. Kling's quickstart says to choose two similar images with the same theme for smoother transitions within 5 seconds, because large differences may trigger a shot switch. Google's Veo 3.1 guide says that when you use its First and Last Frame feature, you describe the transition and the audio you want in the prompt.

    10. A First Frame for a Video

    The job: a calm, clear picture that is ready to move.

    Direct it like this

  • Match the ratio of the video you plan to make. A 16:9 image in a 9:16 project gets cropped.
  • Leave open space on purpose, on the side where something will enter or the camera will drift.
  • Keep the subject away from the very edges, because the camera may move.
  • Light the scene the way it will look when the action happens.
  • Include

  • Subject position by third ("left third, seen from behind").
  • A locked camera description: lens, height, wide shot.
  • Small signs of life that can move: hair in a breeze, mist, steam, water.
  • A sharp, artifact free image. Runway's image to video prompting guide warns that blurry hands or faces may be intensified when the picture moves.
  • Leave out

  • Text. Letters can warp as things move, so I add words in an editor after the video is made.
  • Motion blur and mid action poses. Runway's guide says an image with implied motion can need more iteration when you prompt for different movement, so give the tool a still moment to animate.
  • Crowds of small figures and busy edge detail.
  • Movement instructions in the image prompt. Put them in the video prompt.
  • Fillable prompt: the first frame

    AI Prompt
    Create the opening frame of a video shot, [16:9], [photorealistic / illustrated]. This image will be the first frame of an image to video clip, so the scene must be calm, clear and ready to move.
    
    SUBJECT ([left third]): [who, clothing, pose, seen from behind or the side], standing still, [one small sign of life].
    BACKGROUND: [far scene, colors, haze].
    MIDGROUND: [the ground or path the subject stands on, with a few objects].
    OPEN SPACE ([right two thirds]): left empty on purpose, showing only [water and sky], with nothing else in it.
    FOREGROUND: in the bottom left corner, below the subject, [one soft, out of focus prop].
    LIGHT: [time of day, color, direction].
    CAMERA: [35mm lens], eye level, wide shot, locked off, sharp focus on the subject.
    CONSTRAINTS: no text, no watermark, no motion blur, no extra people. The subject sits fully inside the frame with space around it.
    Lone Hiker at Golden Lake Sunset.png

    For 9:16, put the subject in the lower third and the open space in the upper two thirds. Keep the new element out of this image prompt and put it only in the video prompt.

    Fillable prompt: the video prompt (paste into the video tool)

    AI Prompt
    Over [5] seconds, [camera move, for example a slow push in] on [subject]. [What moves: hair, mist, water]. After [3] seconds [new element] enters from the [right] edge and [action]. [Subject reaction]. Calm, natural movement, no cuts.

    Example fill: a woman in a rust coat at the end of a pier at dawn, open water to her right. In the video prompt, a fishing boat enters from the right.

    11. A Last Frame for a Video

    The job: the same shot a few seconds later. A last frame is an edit of the first, so you name what stays identical and then list what changed.

    Direct it like this

  • Attach the first frame as Image 1.
  • Write a KEEP list first: subject, clothing, lens, camera height, light direction, style.
  • Write a CHANGED list second, one line per change, with position and size for anything that moves.
  • Keep the gap small. Big jumps leave the video tool guessing. A first and last frame guide for Veo 3.1 advises the same location, lighting, character and lens feel in both frames, and says one clear change reads as action while five at once read as a glitch. I allow up to three.
  • Include

  • Where the new element sits ("in the right third") and how big it is.
  • A camera change as a framing change ("pushed in slightly, so she is about 15 percent larger").
  • A change in light that matches the story (the sun has risen a little).
  • Leave out

  • New characters or a new style.
  • A change in light direction with no reason.
  • A face you cannot see in the first frame. If it was not visible, the model has to invent it, so start from a frame where the face is visible when it matters.
  • More than three changes at once.
  • Fillable prompt

    AI Prompt
    Use Image 1 as the first frame of a shot. Create the final frame of the same shot, [five] seconds later.
    
    KEEP EXACTLY THE SAME: [subject's face, hair, clothing and build], [the setting], the lens, the camera height, the photographic style and the direction of the light.
    WHAT HAS CHANGED (three changes at most):
    - [The subject's new pose or action].
    - [New element], in the [right third] of the frame, about [10] percent of the frame width, [action].
    - The camera has [pushed in slightly], so the subject is about [15] percent larger and still in the [left third].
    CONSTRAINTS: same style, no text, no watermark, no new people unless listed above.
    Turbaned Hiker Watching a Golden Sunset.png

    If the story needs a change in light, keep the same direction (for example, the sun slightly higher), swap it in for one of the three lines and keep the total at three. Generate two or three versions and pick the one that matches the story best.

    Example fill: Image 1 is the pier shot. KEEP: rust coat, the pier, 35mm lens, eye level, soft dawn light from the right. CHANGED: a fishing boat in the right third, about 10 percent of the frame width, with its bow light on; the camera has pushed in slightly, so she is about 15 percent larger and still in the left third.

    Assets With Transparent or Plain Backgrounds (Use Cases 12 to 14)

    Assets are pictures you place into something else: a sticker, a game, a store page. The background is part of the brief, and it is where AI images fail most quietly. A "transparent" request can come back as a painted checkerboard or a pale backdrop, so always check the real file.

    12. A Sticker

    The job: a die cut sticker with a strong silhouette that stays readable when it is small.

    Direct it like this

  • Describe the border like a design spec: white, thick, smooth, about 4 percent of the image width.
  • Put the character in the center and any text below it.
  • Leave a generous margin around the whole thing.
  • Ask for flat color. Soft shading and fine detail do not survive cutting.
  • Include

  • One character or object, simple shapes, bold outlines.
  • A palette of three to five colors.
  • Text in quotes, with a position and a type style.
  • For the background, the safe route: use your tool's transparent setting if it has one. If it does not, ask for a flat key color that appears nowhere in the design (bright magenta or green, and not white, because the sticker border is white) and remove it in an editor. One tool maker that says it is not a neutral source reports that asking only for a transparent background, with no output setting or key color, usually returns a white box. Either way, check the file's edges.
  • Leave out

  • Drawn shadows, gradients behind the subject and a painted checkerboard.
  • Glass, hair, smoke and other fine, see through details.
  • More than one idea per sticker.
  • Fillable prompt

    AI Prompt
    Create a die cut sticker of [character or object, one action]. [Flat vector] style with bold clean outlines and flat color fills, on a [fully transparent / plain flat bright green] background.
    
    SUBJECT (center): [shapes, colors, face, pose, small detail].
    OUTLINE: a thick white border around the whole design, about [4] percent of the image width, smooth and even.
    TEXT (below, curved slightly): "[WORDS]" in [chunky rounded letters, color], written once.
    STYLE: flat colors, [three to five colors], [one small sparkle or accent].
    PADDING: a generous margin of [8] percent on all sides.
    CONSTRAINTS: no surface, no drop shadow, no checkerboard, no gradient behind the subject, no extra text, no watermark. Crisp edges with no halo.
    Winking Sikh Creator Sticker.png

    Example fill: a smiling avocado half holding a coffee cup, text "Pit Stop", three greens, brown and cream.

    13. A Game Asset Sheet

    The job: several items on one sheet, each in its own cell, readable at small sizes.

    Direct it like this

  • Describe the layout by row and column, like items on a shelf.
  • Give every item the same size, angle and light.
  • Describe what makes each item different (shape and color), and do not rely on color alone.
  • Ask for simple silhouettes that read at the size you will use.
  • Include

  • The number of items, the grid (3 columns by 2 rows) and the order, left to right.
  • One camera angle for all of them (for example isometric, from slightly above).
  • The target size in plain words ("must read well at 48 pixels").
  • A modest item count. The same vendor suggests six to nine items per sheet and wide gaps between them.
  • Leave out

  • Labels, grid lines and frames.
  • Overlap between items.
  • A ground shadow under each item. It turns into a smudge when you drop the asset into a scene.
  • Glass or other see through materials if you need clean cutouts.
  • Fillable prompt

    AI Prompt
    Create a landscape 3:2 game asset sheet of [6] [item type] in a grid of [3] columns by [2] rows, [isometric 3D render / flat vector] style, [glossy / matte] with soft shading, on a [plain flat background in a color no item uses / fully transparent background].
    
    LAYOUT: top row, left to right: [item 1], [item 2], [item 3]. Bottom row, left to right: [item 4], [item 5], [item 6].
    EACH ITEM: centered in its own cell with equal padding, the same size, the same camera angle ([isometric, from slightly above]). Each has a different shape: [shape list].
    LIGHT: soft light from the [top left], no cast shadow on the ground.
    STYLE: [bright mobile game art], thick soft edges, clean silhouettes that stay readable at [48] pixels.
    CONSTRAINTS: no text, no labels, no frames, no grid lines, no surface, no shadow, no overlap.
    Glossy Fantasy Game Icon Collection.png

    Example fill: six fantasy potion jars made of opaque glazed clay in different shapes (round flask, tall vial, square jar, teardrop, hexagon, skull), each with a cork.

    14. A Product on a Plain Background

    The job: a clean marketplace or catalog image from your own product photo. The product has to stay identical.

    Direct it like this

  • This is an edit. Attach your photo and write the KEEP list first.
  • Choose pure white for marketplaces, or a flat color or transparent file for design projects.
  • Say how much of the frame the product fills.
  • Allow a soft contact shadow only if the background is solid. Drop it for a cutout.
  • Include

  • Exact shape, handle, color, finish and any printed label, "exactly as in Image 1".
  • The framing: centered, upright, the same viewing angle, about 80 percent of the frame height.
  • Soft, even studio light.
  • Leave out

  • Props, reflections of the old room and any restyling of the product.
  • Label text you did not check. If a letter changes, redo the edit with "keep the label text exactly as in Image 1".
  • Retouching that smooths the material until it looks like plastic.
  • Fillable prompt

    AI Prompt
    Use Image 1, my product photo of [product]. Create an ecommerce main image, [1:1 square].
    
    BACKGROUND: [pure flat white / flat color], no texture, no gradient, no horizon line.
    CENTER: the same [product], upright and centered, filling about [80] percent of the frame height, in the same [three quarter] view as Image 1.
    BOTTOM: a very soft, light contact shadow directly under the product, and nothing else on the floor.
    KEEP: the exact shape, [handle, color, finish], and any printed label exactly as in Image 1, with the same proportions.
    CHANGE: only the background, the shadow and the studio light. Keep the product's colors and finish. Remove [old surface, window, plants].
    LIGHT: soft, even studio light from the [front left], no strong room reflections.
    CONSTRAINTS: no props, no added text, no watermark, no halo around the edges, do not restyle the product.
    Premium Space Gray Over-Ear Headphones.png

    For a cutout, replace the BACKGROUND line with "plain flat [bright green or magenta, not a color in the product] background, no surface", delete the BOTTOM line and remove the key color in an editor.

    Example fill: my matte forest green travel mug with a printed fox label, pure flat white, filling about 80 percent of the frame height, three quarter view, soft even light from the front left. Remove the kitchen counter, the window and the plant.

    Brand and Information Design (Use Cases 15 to 18)

    These four are about clarity. A logo has to be simple, an infographic has to be correct, a mockup has to look like a real interface and a book cover has to read as a thumbnail.

    15. A Logo Concept

    The job: a simple mark you can judge in seconds. Treat the output as a sketch, then redraw the winner as real vector artwork.

    Direct it like this

  • A logo prompt is mostly about what to leave out. OpenAI's logo example prompt says to favor simplicity over detail. Ask for flat shapes, two colors, even line weight and generous padding.
  • Pick one idea: one symbol, one metaphor.
  • Place the name below the mark, in quotes, and say it appears once.
  • Change the symbol in one line, run it again and compare.
  • Include

  • The one concept in plain words ("a coffee bean whose center line forms a wave").
  • The shape of the emblem, the type style and two named colors.
  • A small size test: "it must still read at 32 pixels".
  • Leave out

  • Gradients, shadows, 3D effects and realistic textures.
  • Mockups (business cards on a desk). Ask for the mark alone.
  • Several concepts in one prompt.
  • Stock symbols such as globes, swooshes and lightbulbs, unless they are your idea.
  • Another company's name or a mark that resembles one. Search the name and the mark before you use them.
  • Fillable prompt

    AI Prompt
    Design a simple logo mark for [business type] called [Brand] (the name appears only below the emblem), flat vector style, on a [fully transparent / plain white] background.
    
    CENTER: a [round / shield / square] emblem. Inside it, [one symbol and one twist].
    BELOW THE EMBLEM: the name "[BRAND]" in a clean, [rounded sans serif], [color], written once, centered.
    OPTIONAL, delete for a cleaner mark because small text will not read at 32 pixels. BELOW THE NAME, small: "[TAGLINE IN CAPITALS]" with wide letter spacing, in the same color.
    STYLE: two colors only, [color 1] and [color 2]. Strong silhouette, even line weight, generous padding. It must still read at 32 pixels.
    CONSTRAINTS: use only the text in quotes, each once. No gradients, no shadows, no 3D effects, no realistic textures, no scene or surface behind the mark, no watermark, no mockup.
    Friendly Doglyf Mascot Logo.png

    Example fill: a coffee roaster called Harbor Bean, a bean whose center line forms a wave, navy and copper.

    16. An Infographic

    The job: explain a process or a set of facts so that the labels are right. Infographics fail when the labels are wrong, not when the art is ugly.

    Direct it like this

  • Write every caption in quotes, in order, with the number of its step.
  • Lay it out as a path the eye can follow: title at the top, steps down a line, summary at the bottom.
  • Keep to five to seven items.
  • After the picture comes back, check every label and number yourself.
  • Include

  • Your own verified facts, written out in full.
  • One simple illustration per step.
  • A tight palette (five colors) and a clean flat style.
  • Leave out

  • Facts you did not write. Do not ask the model to supply statistics.
  • Long sentences in the labels. Keep each to a handful of words.
  • Decorative filler (random charts, icons with no meaning).
  • Tiny text. If it is crowded, cut a step or switch to a landscape ratio.
  • Fillable prompt

    AI Prompt
    Create a vertical infographic titled "[TITLE]", clean flat illustration style, easy to read.
    
    CANVAS: [2:3], [background color], 6 percent margin.
    TOP (title area): the title in bold [color] [serif / sans serif], centered, on one line.
    BODY: [5] steps from top to bottom along a thin wavy line. Each step is one row: a number in a [color] circle on the left, the caption in the middle, a small flat illustration on the right:
    1. "[CAPTION 1]" with [illustration].
    2. "[CAPTION 2]" with [illustration].
    3. "[CAPTION 3]" with [illustration].
    4. "[CAPTION 4]" with [illustration].
    5. "[CAPTION 5]" with [illustration].
    BOTTOM: a thin line and the text "[SUMMARY LINE]".
    STYLE: flat shapes, [5] colors only: [list].
    CONSTRAINTS: use only the text in quotes, each once, and the step numbers 1 to 5, spelled exactly. No tiny text, no extra labels, no watermark. Every number matches its step.
    Build Better Habits Infographic.png

    Example fill: "Pour Over Coffee in 5 Steps", with captions such as "Heat water to 205 F" and "Rinse the paper filter".

    17. An App or Website Mockup

    The job: a believable interface picture, useful as a design brief for a developer or designer, not as a working interface.

    Direct it like this

  • Describe the product as if it already exists: real layout, real hierarchy, real labels.
  • Walk down the screen from the status bar to the bottom tab bar.
  • Use real sample copy in quotes, not placeholder text.
  • Give the device and the staging: a plain light background and a slight tilt.
  • Include

  • The components in order (greeting, summary card, list rows, tab bar) and their states (the first three are checked).
  • One accent color and a text color.
  • The app name as a small wordmark, in quotes, once.
  • Leave out

  • Lorem ipsum and "concept art" language.
  • Glowing neon dashboards with no real content.
  • Fake brand logos.
  • Dense screens with tiny text. Keep to five rows or fewer.
  • Any claim that the picture is a working design file.
  • Fillable prompt

    AI Prompt
    Create a realistic mobile app mockup of [app type], shown on a modern phone with a thin bezel, on a plain light grey studio background, tilted slightly by about [10] degrees.
    
    SCREEN, TOP: a status bar with the time and signal icons only, then a small wordmark "[APP NAME]", then the greeting "[GREETING]" left aligned, and a small avatar circle on the right.
    SCREEN, UPPER MIDDLE: a large rounded card in the accent [color] with the text "[SUMMARY TEXT]" and [a circular progress ring that matches the checked rows; 3 of 5 is 60 percent].
    SCREEN, MIDDLE: a vertical list of [5] rows. Each row has an icon on the left, the name, and a checkbox on the right: "[ROW 1]", "[ROW 2]", "[ROW 3]", "[ROW 4]", "[ROW 5]". The first [three] are checked.
    SCREEN, BOTTOM: a tab bar with [four] icons, the [second] one highlighted.
    STYLE: clean, friendly, rounded corners, generous spacing, one accent [color], dark grey text, real interface hierarchy.
    CONSTRAINTS: legible text, only the text in quotes, each exactly once, no lorem ipsum, no fake brand logos, no watermark.
    Habitly Habit Tracker Mockup.png

    Example fill: a habit tracker with the rows "Drink water", "Read 10 pages", "Stretch", "Walk 20 minutes", "Journal".

    18. A Book Cover

    The job: a cover that works as a small thumbnail, so the title zone and the picture zone need clear borders.

    Direct it like this

  • Give the title a whole third of the page, usually the top third.
  • Put one scene in the rest of the frame, with one focal object.
  • Let the palette signal the genre: cold teal and ember orange for a mystery, soft pastels for a gentle romance.
  • Keep all text inside a safe margin (about 6 percent from every edge).
  • Test the result by shrinking it to 150 pixels wide.
  • Include

  • Title and author name in quotes, with type styles.
  • A scene with a vanishing point or a strong shape.
  • A palette of three or four colors.
  • Leave out

  • A real book's title or cover layout. Invent your own, and search the title before you publish.
  • Barcodes, publisher logos and review quotes.
  • Subtitles in tiny type.
  • A scene with a dozen elements. A thumbnail cannot hold them.
  • For a cleaner final file, generate the art without text and add the title in a layout tool.

    Fillable prompt

    AI Prompt
    Design a front book cover for a [genre] novel, vertical [2:3], [painterly illustration] with a slightly textured paper print finish.
    
    BACKGROUND: [sky or backdrop and colors].
    MIDGROUND: [one strong shape or path], with a vanishing point at the horizon if it is a road or corridor.
    FOREGROUND (bottom third): [one focal object, position, one detail that hints at the story].
    TOP THIRD: the title in tall condensed capitals, [color], centered: "[TITLE]", on [two] lines, letters well spaced.
    BELOW THE TITLE, small: the author name "[AUTHOR]" (fictional) in [light italic serif].
    SAFE AREA: keep all text at least 6 percent away from every edge.
    COLOR PALETTE: [three or four colors].
    CONSTRAINTS: use only the text in quotes, each exactly once, spelled exactly. No publisher logo, no barcode, no review quotes, no watermark.
    A Longer Road_ Sunset Companions.png

    Example fill: a literary mystery, a red car abandoned on a desert highway through white salt flats, teal, ember orange and pale sand.

    Spaces and Food (Use Cases 19 and 20)

    Both live or die on camera language. A real estate photo and a food photo look different because of the lens, the angle and the light, so those lines carry the prompt.

    19. An Interior Design Render

    The job: a believable room picture for a concept, a listing or a mood board.

    Direct it like this

  • Explain the room the way an interior designer explains it to a client: camera first, then back wall, left wall, midground, floor.
  • Place furniture by wall and depth, and say what faces which way.
  • Use a wide lens at a believable height (about 1.2 meters) with straight vertical lines.
  • Name one daylight source and its direction.
  • Include

  • Materials and colors for every large surface (oak boards, wool rug, linen curtains).
  • A few scale anchors: a door, a window, a standard sofa.
  • A palette of four or five colors.
  • Leave out

  • Clutter. Ten small objects read as noise.
  • People, text and logos on objects.
  • Impossible furniture shapes and mismatched scale. Check chairs and tables after you generate.
  • A showroom feel where every cushion is perfect. Ask for one lived in detail, such as a folded blanket.
  • Fillable prompt

    AI Prompt
    Create a photorealistic interior design render of a [size and style] [room], [landscape 3:2], shot like a real estate and magazine photo.
    
    CAMERA: [wide angle 24mm lens], camera height about [1.2] meters, straight vertical lines, [facing the back wall straight on / standing in the right corner looking toward the left].
    BACK WALL ([center]): [window or feature, curtains, light]. In the [right corner], [one plant or object].
    LEFT WALL: [built in shelves with three named items at most].
    MIDGROUND ([left of center]): [main furniture, colors, cushions], facing the camera at a slight angle.
    BETWEEN THE FURNITURE AND THE CAMERA: [table, two books, one bowl].
    FLOOR: [material and color], [rug under the table and front half of the sofa].
    LIVED IN DETAIL: [a folded blanket over one sofa arm].
    LIGHT: [soft north light from the window], bright but gentle, soft shadows, no harsh sun patches.
    PALETTE: [four or five colors].
    CONSTRAINTS: realistic scale and proportions, no people, no text, no logos on objects, no watermark.
    Cozy Earth-Toned Modern Living Room.png

    To redecorate a real room instead, attach a photo and say "replace ONLY the [item]. Keep the camera angle, lighting and surrounding objects the same."

    Example fill: a small Scandinavian living room, a light grey three seat sofa with mustard cushions, oak shelves on the left wall.

    20. A Food Photograph

    The job: a dish that looks delicious and real.

    Direct it like this

  • Describe the dish layer by layer, then give the photographer's choices: angle, lens, light and depth of field.
  • Light from the side with a rim light from behind, so the steam and the glaze catch it.
  • Set the foreground and background separately: a small dish out of focus up front, a dark table and warm lights behind.
  • Keep the plate simple. A few ingredients, shown well, beat a crowded plate.
  • Include

  • Texture words: glossy broth, crisp edges, jammy yolk, flaky crumbs.
  • One small imperfection that real food has: a drip, a crumb, a bubble.
  • A palette of warm colors that match the dish.
  • Leave out

  • Plastic shine on every surface.
  • Steam from everywhere. One backlit plume is enough.
  • Too many garnishes and too many dishes.
  • Hands, text and logos.
  • Fillable prompt

    AI Prompt
    Create a photorealistic food photograph for a restaurant menu, vertical [4:5], shot at a [45 degree] angle with a [50mm] lens and shallow depth of field.
    
    SUBJECT (center): [dish in a named bowl or plate]. [Layer by layer: base, protein, garnish, sauce, one imperfection].
    UTENSILS: [chopsticks / fork] resting on the rim of the dish, tips touching a small portion of [noodles]. No hand is visible.
    FOREGROUND ([bottom left]): [one small dish], slightly out of focus.
    BACKGROUND: [table material] and a blurred [warm restaurant interior] with tiny [amber] lights in the [top right].
    STEAM: gentle steam rising from the center, backlit.
    LIGHT: [warm side light from the top left] and a soft rim light from behind, one soft highlight on [the broth only].
    COLOR: [four colors that match the dish].
    CONSTRAINTS: no text, no logos, no watermark, no hands.
    Steaming Rustic Ramen Feast.png

    Example fill: a bowl of tonkotsu style ramen in a dark ceramic bowl, two slices of chashu pork, a halved soft boiled egg, chopsticks resting on the bowl rim.

    Fix It Fast: Symptoms and One Line Repairs

    When a picture misses, I do not rewrite the prompt. I find the symptom, change the one line that caused it and run it again.

    SymptomThe one line I change
    The image looks genericAdd the purpose to line one, then make the five decisions: focal point, light, palette, imperfection, empty area
    Something sits in the wrong placeAdd an address and a size, and say "on the viewer's left" or "on the viewer's right"
    Left and right flippedName the side from the viewer's view. Google's own model card says the model occasionally confuses left and right
    Extra words appearedPut only the needed words in quotes, add "use only the text in quotes", and place critical text in a layout tool
    A face or label changed in an editWrite a KEEP list, change one thing, and go back to the last good image if the thread drifts
    Skin looks plastic or the image looks crunchyAdd real skin texture and one directional light, remove stacked parameters and plan a light denoise
    A real product got redrawnAttach reference photos and add "keep the label text exactly as in Image 1"
    The character changed between pagesPaste the exact character line again and attach the previous page
    The cutout has a haloCheck it on a dark and a light background, use a flat key color and remove it in an editor
    The picture is too busyCut to three or four elements and add an EMPTY SPACE line

    Build a Prompt Library You Can Reuse

    The best prompt is the one you do not have to write twice. The canvas template makes this easy because the skeleton stays the same and only the contents change.

  • Save the skeleton. Keep the master canvas template and the templates you use most in a note, a doc or a prompt manager.
  • Save the winners. When a prompt works, store the full text with the model, the settings and a note on what you would change next time.
  • Swap one block at a time. For a social series, keep the palette and the type description and change only the hero object. For a storybook, keep the character line and change only the scene.
  • Write down your failures. A note like "left and right flipped, add 'viewer's left'" saves you from repeating the same mistake.
  • Frequently Asked Questions (FAQs)

    How do I make AI images look less AI generated?

    Make decisions the model would otherwise make for you. Name one focal point, one light source with a direction, a short palette, one real imperfection and an empty area. Some tells, such as fine grain in skies, may not respond to prompts at all, so plan a quick edit afterward.

    How detailed should an image prompt be?

    As detailed as the job needs. For a quick idea, OpenAI's ChatGPT image guide says one to three clear sentences are usually enough. For a picture with fixed text, a layout or a brand, use labeled lines like the canvas template, because every missing decision becomes a random one.

    Should I use negative prompts?

    Use them sparingly. Google advises describing what you want instead of what you do not want, and OpenAI's guide uses short exclusions for unwanted text, logos and watermarks. I describe the picture positively and end with one short constraints line.

    How do I stop misspelled text in images?

    Put the exact words in quotes, say where they sit and how many times they appear, and keep them short. Then read every character. For anything legal or financial, such as prices and phone numbers, add the text as real text in a layout tool.

    How do I get a transparent background?

    It depends on your tool. OpenAI's guide lists a transparent background setting for API users, while Google's image docs do not mention transparent output. If your tool has no setting, ask for a flat key color that appears nowhere in the art, such as bright magenta or green, and remove it in an editor, then check the edges on a dark and a light background.

    How do I fix one small flaw without regenerating the whole image?

    Use the change and keep pattern: "Change only [the flaw]. Keep everything else exactly the same." Google recommends multi turn conversation as the way to iterate on images, and OpenAI's guide says to composite the approved edit into the original when a region must stay pixel identical.

    Final Thoughts

    A good image prompt is a set of decisions made before the model starts. When you say what the picture is for, paint it from the back to the front, give the important parts an address and put the exact words in quotes, you stop leaving your design to chance. The 20 templates above apply that method to profile photos, flyers, thumbnails, assets, video frames and more. Your next step is simple: pick the use case closest to your project, replace every bracket, run it in Nano Banana 2.1 or GPT Image 2.5, and change one line at a time until the picture matches the one in your head.

    Want more like this?

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    Ramanpal Singh

    Ramanpal Singh

    Ramanpal Singh Is the founder of Promptslove, kwebby and copyrocket ai. He has 10+ years of experience in web development and web marketing specialized in SEO. He has his own youtube channel and active on social media platform.